Why is green consumption easier said than done? Exploring the green consumption attitude-intention gap in China with behavioral reasoning theory

By Jianhua Wang, Minmin Shen, May Chu. 2021

193 citations recorded by the source corpus.

Subfields: Applied Psychology, Management, Monitoring, Policy and Law, Marketing

View Paper: https://www.semanticscholar.org/paper/48e7b6551b5948dad900e3575e1d2fcd70a71161