Economics and Electronic Commerce
By S. Borenstein, Garth Saloner. 2001
174 citations recorded by the source corpus.
Subfields: Management Science and Operations Research, Marketing, Strategy and Management
View Paper: https://www.semanticscholar.org/paper/4573ea7ab39071306c8941135affb227bfc5fef5
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In Management Science and Operations Research
In Marketing
In Strategy and Management
Citations in the corpus
- Digital development in rural areas: potentials and pitfalls $ (2003, background): “Second, the costs of customizing information and personalizing service are much cheaper and can be made available to more people, matched to buyer preferences (Borenstein and Saloner, 2001).”