Who will buy electric vehicles? Identifying early adopters in Germany

By P. Plötz, Uta Schneider, Joachim Globisch, E. Dütschke. 2014

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Factors influencing consumer acceptance of vehicle-to-grid by electric vehicle drivers in the Netherlands (2021, unknown): “Based on several earlier studies, early adopters of EVs are known to be characterised by high income, high education levels and concern for the environment (Carley et al., 2013; Plötz et al., 2014; Hardman et al., 2016).”
Analysis of public acceptance of electric vehicles: An empirical study in Shanghai (2018, background): “Plötz et al. (2014) made a survey of German EV consumers and found that the most likely group of EV buyers are middle-aged men with technical professions living in rural or suburban multi-person households.”
Adoption barriers for electric vehicles: Experiences from early adopters in Sweden (2017, background): “In Germany, where a goal of reaching one million EVs by 2020 has been set by the Government [35], Plotz et al. analyzed early adopters of EVs from a demographic and attitudinal standpoint [36].”
An exploratory policy analysis of electric vehicle sales competition and sensitivity to infrastructure in Europe (2017, background): “Nonetheless, our findings support evidence that early PiEV adopters are more likely to rely on home charging (Tran et al., 2013; Namdeo et al., 2014; Hoen & Koetse, 2014; Plötz et al., 2014; Campbell et al., 2012), and furthermore indicate the need for widespread infrastructural deployment as EV ado”