Investigating the Effects of Memorable Experiences: an Extended Model of Script Theory

By Aikaterini Manthiou, Juhee Kang, Lanlung Chiang, Liang Tang. 2016

88 citations recorded by the source corpus.

Subfields: Gender Studies, Marketing, Organizational Behavior and Human Resource Management

View Paper: https://www.semanticscholar.org/paper/438e5bff3bc249fc8364c53faea9a4738c86843c