The Future Of Marketing

By Mok Kim. 2006

132 citations recorded by the source corpus.

View Paper: https://www.semanticscholar.org/paper/42cca57ee292431337984199974543d180b89cef

Citations in the corpus

• Machine learning and AI in marketing – Connecting computing power to human insights (2020, unknown): “AI has been and will continue to dramatically transform marketing (Huang & Rust, 2018; Huang & Rust, 2020; Rust, 2020).”