Experimental Auction Procedure: Impact on Valuation of Quality Differentiated Goods

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Willingness-to-pay for food safety: an experimental investigation of quality certification on bidding behaviour (2004, result): “Several experiments show that the average WTP the two mechanisms elicit tends to differ significantly (Noussair et al., 2003b; Ruström, 1998; Lusk et al., 2003), a result that obviously contradicts the equivalence prediction.”
Determinants of willingness-to-pay for sustainable wine: Evidence from experimental auctions (2013, methodology): “The full bidding approach was used (i.e. asking participants to bid on all the products) as several studies agree that subjects tend to value the auctioned products more in the endowment procedure (Lusk et al., 2004; Corrigan and Rousu, 2006; Gracia et al., 2011).”
Discounting Spotted Apples: Investigating Consumers' Willingness to Accept Cosmetic Damage in an Organic Product (2006, background): “See, for example, Umberger and Feuz (2004) for an application of a fourth-price sealed-bid auction, and Lusk et al. (2004) for an”
Revisiting Cheap Talk with New Evidence from a Field Experiment (2011, background): “Since subjects have incentive to reveal their true WTP, the BDM mechanism is considered incentive compatible (Lusk, Feldkamp, and Schroeder, 2004).”