Emotional expressions in online user reviews: How they influence consumers' product evaluations
By Junyong Kim, Pranjal Gupta. 2012
290 citations recorded by the source corpus.
Subfields: Marketing, Sociology and Political Science, Human-Computer Interaction
View Paper: https://www.semanticscholar.org/paper/3ff031a5dbc61c607bf0c2fa91fec25d357217fa
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
In Marketing
In Sociology and Political Science
- Victoria D. Bush
- Stephen Tagg
- Pradeep Racherla
- R. King
- Marcello M. Mariani
- Matteo Borghi
- Matthew D. Rocklage
- R. Fazio
In Human-Computer Interaction
Citations in the corpus
- What We Know and Don't Know about Online Word-of-Mouth: A Review and Synthesis of the Literature (2014, background): “However, negative reviews are also found to have less informational value because consumers may find negative emotions to be irrational (Kim and Gupta 2012).”
- Online shopping environments in fashion shopping: an S-O-R based review (2012, background): “…important is the social dimension of the online shopping experience; increasing attention is being paid to the significance of social network sites, virtual communities (Chan & Li, 2009; Dholakia, Bagozzi, & Pearo, 2004; Flavián & Guinalíu, 2005) and customer reviews forum (J. Kim & Gupta, 2011).”