Reexamining Health Messages in the Digital Age: A Fresh Look at Source Credibility Effects
By Ioannis Kareklas, Darrel D. Muehling, T. Weber. 2015
144 citations recorded by the source corpus.
View Paper: https://www.semanticscholar.org/paper/3ea0344ea3ae85a3bca472336993daac935f9eee
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
Citations in the corpus
- ‘Instafamous’ – credibility and self-presentation of micro-celebrities on social media (2019, background): “Research also shows that high trust in online communicators reduces the level of scrutiny of messages by readers, as they assume there is validity (Kareklas et al., 2015; Wu & Wang, 2011).”