Forecasting hotel room demand using search engine data.
By Bing Pan, D. Wu, Haiyan Song. 2012
217 citations recorded by the source corpus.
Subfields: Economics and Econometrics, Marketing, Sociology and Political Science
View Paper: https://www.semanticscholar.org/paper/3dceecd911bb8abb2464a70b8db2f0f609c283e4
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In Economics and Econometrics
In Marketing
In Sociology and Political Science
Citations in the corpus
- New developments in tourism and hotel demand modeling and forecasting (2017, methodology): “Pan et al. (2012) used search volume data from Google Trends on five related queries to predict the demand for hotel rooms in a specific city.”