East versus West: A comparison of online destination marketing in China and the USA
By R. Feng, Alastair M. Morrison, J. Ismail. 2004
132 citations recorded by the source corpus.
Subfields: Sociology and Political Science, Transportation
View Paper: https://www.semanticscholar.org/paper/3812a4c0bf5adfbd301de6e0ecfcb6d964590f59
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In Sociology and Political Science
In Transportation
Citations in the corpus
- Outbound tourism from China: literature review and research agenda (2008, background): “To this end, Feng et al. (2004) assert that the gap between Western and Chinese destination marketing is well reflected in the design and features of their websites.”