Remembered experiences and revisit intentions: A longitudinal study of safari park visitors

By Stuart J. Barnes, Jan Mattsson, Flemming Sørensen. 2016

186 citations recorded by the source corpus.

Tourism is an experience-intensive sector in which customers seek and pay for experiences above everything else. Remembering past tourism experiences is also crucial for an understanding of the present, including the predicted behaviours of visitors to tourist destinations. We adopt a longitudinal approach to memory data collection from psychological science, which has the potential to contribute to our understanding of tourist behaviour. In this study, we examine the impact of remembered tourist experiences in a safari park. In particular, using matched survey data collected longitudinally and PLS path modelling, we examine the impact of positive affect tourist experiences on the development of revisit intentions. We find that longer-term remembered experiences have the strongest impact on revisit intentions, more so than predicted or immediate memory after an event. We also find that remembered positive affect is temporally unstable and declines over time.

Subfields: Marketing, Social Psychology, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/36510745476e88bbbf930f13c5fd8f96e6ab84bd

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Citations in the corpus

Understanding memorable tourism experiences and behavioural intentions of heritage tourists (2021, background): “Barnes, Mattsson, and Sørensen (2016) and Kim et al. (2012) suggest that longer-term remembered experiences have the strongest impact on tourists’ intention to make a repeat visit.”
The Impact of Memorable Tourism Experiences on Loyalty Behaviors: The Mediating Effects of Destination Image and Satisfaction (2018, background): “In the tourism literature, MTEs, DI, and overall satisfaction have all been found to have significant influences on loyalty (Barnes, Mattsson, and Sørensen 2016; Cevdet Altunel and Erkut 2015; C.-F. Chen and Chen 2010; Chi 2012; Hui, Wan, and Ho 2007; J.-H. Kim and Ritchie 2014; J.-H. Kim, Ritchie,…”
Make It Memorable: Tourism Experience, Fun, Recommendation and Revisit Intentions of Chinese Outbound Tourists (2020, background): “A meaningful travel experience can elicit tourists’ positive emotions and is positively associated with future behaviors [85]; thus, fun, as a positive emotion, may also be affected by meaningfulness.”