Making Products Feel Special: When Metacognitive Difficulty Enhances Evaluation

By A. Pocheptsova, Aparna A. Labroo, Ravi K. Dhar. 2010

151 citations recorded by the source corpus.

Subfields: Experimental and Cognitive Psychology, Marketing, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/3632cbd71dca91307c39d51745a5cdeec7497827

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Experimental and Cognitive Psychology

1. Philip M. Fernbach
2. Steven A. Sloman
3. Barbara C. Malt
4. Aneta Pavlenko

In Marketing

1. Philip M. Fernbach

In Sociology and Political Science

1. Philip M. Fernbach
2. Steven A. Sloman
3. Daniel Kahneman
4. Peter Carruthers
5. A. Glöckner
6. K. Stanovich
7. R. F. West
8. Ann-Katrin Herbold

Citations in the corpus

• Explanation Fiends and Foes: How Mechanistic Detail Determines Understanding and Preference (2013, background): “In some studies processing difficulty is substituted for innovativeness and uniqueness, leading to better appraisals (Cho and Schwarz 2006; Pocheptsova, Labroo, and Dhar 2010).”