Fairness of prices, user fee policy and willingness to pay among visitors to a national forest.

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Linking the dots among destination images, place attachment, and revisit intentions: A study among British and Russian tourists (2017, background): “In a similar vein, Chung et al. (2011) tested the moderating role of PA among visitors of a national forest, confirming that only the degree of the place identity sub-dimension of PA moderates the effect of price fairness on spending support.”
The moderating effect of place attachment on the relationship between festival quality and behavioral intentions (2017, background): “In the tourism context, Chung et al. (2011) examine whether PA moderates the effect of price perceptions on the visitors’ spending support intentions.”