The Multiple In-group Identity Framework

By Daniel Lock, Daniel C. Funk. 2016

113 citations recorded by the source corpus.

Subfields: Gender Studies, Marketing

View Paper: https://www.semanticscholar.org/paper/2ff87449a1329827fcf8263f55e65e1e495cc34b

Citations in the corpus

• Identity crisis: a theoretical analysis of ‘team identification’ research (2017, unknown): “…to focus solely on sport teams in light of recent evidence that illustrates the pervasive role of subgroups (Bernache-Assollant, Bouchet, Auvergne, & Lacassagne, 2011; Katz & Heere, 2013; Lock & Funk, 2016) and external communities in consumer action (Heere et al., 2011; Heere & James, 2007a).”
• The Rise of an Athlete Brand: Factors Influencing the Social Media following of Athletes (2020, unknown): “These results empirically confirm the interaction between the impacts of multi-level brands within the brand architecture (Yang et al., 2009) as the athlete enters the in-group (Lock & Funk, 2016).”