Persuasion and advertising English: Metadiscourse in slogans and headlines
By Pedro A. Fuertes-Olivera, Marisol Velasco-Sacristán, Ascensión Arribas-Baño, Eva Samaniego-Fernández. 2001
239 citations recorded by the source corpus.
Subfields: Language and Linguistics, Literature and Literary Theory, Human-Computer Interaction
View Paper: https://www.semanticscholar.org/paper/2bfdb18307800370612b78c85743a842ed233bd8