Strategic Analysis of the Agency Model for Digital Goods

By Yinliang (Ricky) Tan, Janice E. Carrillo. 2017

315 citations recorded by the source corpus.

Subfields: Marketing, Media Technology, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/2a4e861629c4bb7bb72b4e85b72e8a7c068a8aaa

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

1. Yushi Tsunoda
2. Yusuke Zennyo

In Strategy and Management

1. Yushi Tsunoda
2. Yusuke Zennyo

Citations in the corpus

• Platform Information Transparency and Effects on Third‐Party Suppliers and Offline Retailers (2021, background): “Moreover, Abhishek et al. (2015), Tan and Carrillo (2017), Lu et al. (2018), and Yan et al. (2018) allow suppliers to distribute their products through offline retail channels in addition to online platform channels.”
• Channel Selection and Contracting in the Presence of a Retail Platform (2018, background): “Tan and Carrillo (2017) studied the agency model for E-book sales.”