Trust me, trust me not: A nuanced view of influencer marketing on social media

By Do Yuon Kim, Hye-young Kim. 2021

604 citations recorded by the source corpus.

Subfields: Sociology and Political Science, Human-Computer Interaction

View Paper: https://www.semanticscholar.org/paper/278f87a7b712a774916b9b4d6873d6c4a088d980