Competitor-oriented objectives: the myth of market share

By J. Armstrong, Kesten C. Green. 2006

112 citations recorded by the source corpus.

View Paper: https://www.semanticscholar.org/paper/22b4145556c63e96b0ddc6cdd9cb0e116db5b5a5

Citations in the corpus

• Market orientation, NPD performance, and organizational performance in small firms (2009, unknown): “cisions (Armstrong and Green, 2007).”