E-Commerce Technology Adoption: A Malaysian Grocery SME Retail Sector Study
By S. Kurnia, J. Choudrie, R. Mahbubur, Basil Alzougool. 2015
313 citations recorded by the source corpus.
Subfields: Information Systems and Management, Media Technology, Strategy and Management
View Paper: https://www.semanticscholar.org/paper/1e5af5cef8a7415d83409ac740137e4508e1eab4
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In Information Systems and Management
In Media Technology
In Strategy and Management
Citations in the corpus
- Toward a three-dimensional framework for omni-channel (2017, background): “The customer’s value-adding journey can be primarily outlined in four main stages (Frambach et al., 2007; Chaffey and Ellis-Chadwick, 2012; Lamb et al., 2014): pre-purchase, payment, delivery, and return.”
- E-commerce adoption by SMEs in developing countries: evidence from Indonesia (2017, background): “However the majority were conducted in developed countries (Kurnia et al. 2015; Williams et al. 2009; Parker and Castleman 2007), and only a few focused on SMEs and in developing countries.”