On a signal detection approach to m-alternative forced choice with bias, with maximum likelihood and Bayesian approaches to estimation

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An Introduction to Model-Based Cognitive Neuroscience (2015, background): “Mountcastle was the first to formulate a research program centered on a systematic comparison of psychophysical measures in conscious subjects and recordings of individual neurons [7, 15].”
What Does It Mean to be Biased: Motivated Reasoning and Rationality (2014, background): “…aggregates evidence and evaluates the likelihood of obtaining that evidence under each of two alternative hypotheses (e.g., “signal present, no signal present,” “word/nonword,” “old item/new item,” though generalizations to multiple hypotheses have also been derived, see e.g., DeCarlo, 2012).”