Consumers' perspective on product care: An exploratory study of motivators, ability factors, and triggers

By L. Ackermann, Ruth Mugge, Jan Schoormans. 2018

117 citations recorded by the source corpus.

Subfields: Marketing, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/13a166fdc0c3dba69ecb4b5e50459e91eb4a7f0e