Complementary approaches to preliminary foreign market opportunity assessment: country clustering and country ranking

By S. Tamer Cavusgil, Tunga Kiyak, Sengun Yeniyurt. 2004

150 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/130ee5f00134780c2aab4b54c0b8f0ba0364dcf8