Competitive Strategies and Firm Performance: A Comparative Analysis of Pure, Hybrid and ‘Stuck-in-The-Middle’ Strategies in Spanish Firms
By Eva M. Pertusa-Ortega, José F. Molina-Azorín, Enrique Claver-Cortés. 2009
146 citations recorded by the source corpus.
Subfields: Accounting, Strategy and Management
View Paper: https://www.semanticscholar.org/paper/0f5df9ba2abfe521803aabd0098e26a4b586e4e4
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In Accounting
In Strategy and Management
Citations in the corpus
- Characteristics of organizational structure relating to hybrid competitive strategy: Implications for performance (2012, background): “A hybrid competitive strategy is a strategy which emphasizes both low cost and differentiation (Pertusa-Ortega et al., 2009).”