Willingness-to-pay for natural, organic, and conventional foods: The effects of information and meaningful labels

By Jonathan R. McFadden, W. Huffman. 2017

188 citations recorded by the source corpus.

Subfields: Economics and Econometrics, Marketing, Plant Science

View Paper: https://www.semanticscholar.org/paper/0f1f9d8988a99e137fb768b2e82ab5a7d56b9ada

How researchers see this paper

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In Marketing

1. M. Eriksen
2. Maria Sorensen
3. Torben Hansen

Citations in the corpus

• How the interplay between consumer motivations and values influences organic food identity and behavior (2018, background): “The fact that organic food products are typically higher priced (McFadden and Huffman, 2017; Müller and Gaus, 2015) may cause some consumers to hesitate from considering them as part of their food identity and/or from planning to purchase organic products.”