Determining factors in the adoption and recommendation of mobile wallet services in India: Analysis of the effect of innovativeness, stress to use and social influence

By Nidhi Singh, Neena Sinha, Francisco J. Liébana-Cabanillas. International Journal of Information Management, 2020

535 citations recorded by the source corpus.

Abstract Potential for the use of mobile wallet is enormous and it is drawing attention as an alternative mode of payment worldwide. The present research aims to provide important insights into the TAM (Technology Acceptance Model) and UTAUT2 (Unified Theory of Acceptance and Use of Technology) models. This study develops a conceptual model to determine the most significant factors influencing user's intention, perceived satisfaction and recommendation to use mobile wallet. The research model included 206 responses from an online and manual survey in India. Our study tested the moderating effect of innovativeness, stress to use and social influence on user's perceived satisfaction and recommendation to use mobile wallet services. We found that ease of use, usefulness, perceived risk, attitude, to have significant effect on user's intention, which further influenced user's perceived satisfaction and recommendation to use mobile wallet services. We also determined the significant moderating effect of stress to use and social influence on user's perceived satisfaction and recommendation to mobile wallet services. This study provides an integrated framework for academicians to measure the moderating effect of psychological, social and risk factors on technology acceptance. It can also help practitioners by identifying important factors affecting user's decision, which further affects user's perceived satisfaction and recommendation to use mobile wallet services.

Subfields: Information Systems and Management, Marketing, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/0c90091e91f3995b89a837943876c86d9b0b8fbe

How researchers see this paper

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In Information Systems and Management

  1. Kuttimani Tamilmani
  2. Pushp P. Patil
  3. Nripendra P. Rana
  4. Vishnupriya Raghavan
  5. Ali Abdallah Alalwan
  6. Yogesh Kumar Dwivedi
  7. Samuel Fosso Wamba

In Marketing

  1. Nripendra P. Rana
  2. Kuttimani Tamilmani
  3. Pushp P. Patil
  4. Vishnupriya Raghavan

In Sociology and Political Science

  1. Kuttimani Tamilmani
  2. Nripendra P. Rana
  3. Pushp P. Patil
  4. Vishnupriya Raghavan
  5. Ali Abdallah Alalwan
  6. Yogesh Kumar Dwivedi

Citations in the corpus