Impact of Customer Relationship Management on Customer Satisfaction: The Case of a Budget Hotel Chain
By Roya Rahimi, Metin Kozak. 2017
166 citations recorded by the source corpus.
Subfields: Marketing, Organizational Behavior and Human Resource Management, Sociology and Political Science
View Paper: https://www.semanticscholar.org/paper/0a27331222bde07056d1822f7e5df0afec6507cf
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In Marketing
In Organizational Behavior and Human Resource Management
In Sociology and Political Science
Citations in the corpus
- Unraveling the diverse nature of service quality in a sharing economy: A social exchange theory perspective of Airbnb accommodation (2017, background): “Accommodation providers have an opportunity to offer the quality that customers are looking for and to offer a memorable service, thereby increasing the likelihood of that customer returning (Mitchell and Lewis, 1990; Rahimi and Kozak, 2016; Rahimi and Gunlu, 2016; Shostack, 1977).”